Broadcasts can be sent from the admin console or directly from the iOS or Android apps by anyone who is a Broadcast Admin, Team Admin, or Organization Admin. They can be sent to any one or more of the following: all the participants in a conversation, everyone on a broadcast list, everyone with a specific user property, or a custom set of individual recipients. Broadcasts can be made to appear as sent by the individual Zinc user sending the broadcast, or their organization.
Sending a Broadcast from the Admin Console:
Sending a Broadcast from the Broadcasts screen
To start, click on Broadcasts on the side panel of your Admin console, and choose "Send Broadcast".
Then choose one or more groups, folders, user properties, broadcast lists, or individuals that you want to send to. Depending on your access level, you may only be able to send to groups or official groups that you are part of.
Once you’ve selected the recipients you would like to send a broadcast to, you can write a title and message and add any attachments or links you want to include. Each broadcast can also have a single image or file attachment. And each broadcast can have a single call-to-action link, which will let you track clickthrough at both an individual and an aggregate level.
You can then choose to send the message as yourself, or as your organization.
Sending Broadcasts directly from the Users, Official Groups or Broadcast Lists screens
You can also send a broadcast within the User, Official Groups or Broadcast Lists screens.
Users screen: Click the checkboxes next to the names of the people you'd like to send a broadcast to. Once everyone is selected click "Send Broadcast" and you will be taken to the broadcast composer screen with the recipients field pre-filled with the people you selected. Note: users who are pending signup cannot be sent a broadcast in this way.
Official Group screen: Click the checkbox next to the name of the official group, or groups, you'd like to send a broadcast to. Once all are selected click "Send Broadcast" and you will be taken to the broadcast composer screen with the recipients field pre-filled with the official groups you selected.
Broadcast Lists screen: Click the checkbox next to the name of the list, or lists, you'd like to send a broadcast to. Once all are selected click "Send Broadcast" and you will be taken to the broadcast composer screen with the recipients field pre-filled with the broadcast lists you selected.
Sending Broadcasts to User Properties
If your organization has User Profiles set up, broadcasts can be sent based on User Properties. Simply start typing the property value in the recipients field and choose from the autocomplete suggestions. Broadcasts can be sent to any value of any user property - for example addressing a broadcast to "Location: Denver" would send the broadcast to all the users in the organization whose Location was Denver.
Selecting multiple user properties to send a broadcast to will cause it to be sent to everyone with any one of those property values. It will not be sent only to people who have all of the selected property values.
Broadcasts can include images, videos or files. Recipients will see a thumbnail preview on the broadcast and can then click on the preview to see the full image or view the full file.
Scheduling a Broadcast
Broadcasts can be scheduled for delivery at a later date and time if you do not wish to send the broadcast immediately. To do so, select a date and time in the Send section.
This broadcast will now appear in your Broadcast History list with the status “scheduled”. Until it sends you will be able to edit the content and delivery time, as well as delete the broadcast.
Broadcasts can be given an expiration time. Once a broadcast expires then its recipients will no longer be able to see it in the app. You can also set a broadcast to never expire.
After a Broadcast has been sent, it is still possible to go back and edit the broadcast, as well as adjust when the broadcast will expire. Learn more about that here.
All Broadcast metrics are captured in the Broadcast panel. To learn more about what you can track, click here.
Sending a Broadcast from your Phone:
Organizations Admins, Team Admins, and Broadcasters can all send broadcasts directly from Zinc apps for iOS and Android.
There are three ways to open the broadcast composer:
- Tap on the Broadcast icon from the compose button.
- Tap on the compose broadcast icon in the top right corner within the broadcast screen.
- Tap on the compose broadcast icon from a group details screen.
In the broadcast composer, you can search for users, groups, folders, user properties, or lists that you want to send to. Broadcasts can be sent a mix of any of these recipients (i.e. you can send to an individual and a group, or just an individual, or a list and a group, etc).
Write the title, message, and add any link and click Next. Here you can also choose if you want the broadcast to be sent as yourself or the organization, and the expiration date.
You can also edit a broadcast that has already been sent directly from the phone as well.